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Skyrocket Website Traffic With "OPT" - by Jim Edwards (c) Jim Edwards - All Rights reserved ===================================== If you are looking for an immediate increase in your websitetraffic, and you don't want to shell out a lot of money for pay-per-click search engines, I'll let you in on a secret that has helped memake many sales and build large lists very quickly with zero cashup-front: it's called "OPT" (Other People's Traffic). Other website operators have the targeted website visitors you needright now - you just have to convince them to funnel some of it yourway. Your mission is to find people who can refer you their trafficeither for a percentage of the sale, a flat fee, a trade forservices, or on a per-click basis. NOTE: I prefer to pay people a big percentage of the sale -as muchas 50% - because it has the lowest risk for me as the merchant. Ionly pay when a sale is made and, therefore, I make it well worthsomeone's while to work with me. That's the whole idea behind asuccessful affiliate program. The quickest way to find people who can refer you traffic is to takeinventory of whom you know. Who operates a site drawing the type ofvisitors you need? For example, if you have a website that sells fishing lures, thenyou want to find ezines, websites, and discussion groups dealingwith fishing rods, tackle boxes, fish hooks, fishing trips, fishingsupplies, etc. Get the picture? Once you have exhausted the list of people you know, go to thesearch engines and do a search for the keywords that would bringtargeted traffic to your site. Make a list of the websites that rankwell in those searches and approach those individuals with related,but non-competing sites about a traffic deal. To continue the above example, that means go to the search enginesand do searches for "fishing rods", "fishing trips" and relatedkeywords to your site to find others who already have the trafficyou need, but who don't directly compete with you. Try to work all your agreements on a traffic trade or per-sale basisfirst so you won't have to pay any cash out of pocket until after asale is made. If you don't have any traffic to trade, or they don't want to getpaid by the sale only, then you should negotiate a per-click or per-signup deal. Paying by the click or by the signup means you only pay when avisitor comes to your site or signs up to receive your newsletter orother information. With this structure you only pay for performanceand don't waste any money on advertising that doesn't directlyresult in bringing visitors to your site. You have 3 main choices for funneling another site's traffic toyours: endorsed mailings, pop-up windows, and link trades. 1. Endorsed Mailings Endorsed mailings are by far the best way to funnel traffic fromanother site. A well-written endorsement letter by a websiteoperator who already has a relationship with people who can buy fromyou is often worth its weight in gold. An effective endorsed mailingcan result in traffic, sales, and money in your pocket within just afew hours of sending it. 2. Pop-Up Windows Focused "pop-up" windows represent the next fastest way to funneltraffic to your site. When used incorrectly, pop-up windows createan annoying distraction for web surfers. Make sure your pop-upwindows are relevant to exactly what visitors came to your site forin the first place! My experiments have shown that a "pop-under" works best. This iswhere your website pops behind the other person's page. Go tohttp://www.7dayebook.com for an example. You'll see my other ebook,"eBook Secrets Exposed," pop *under* the 7 Day eBook site. When the visitor is finished viewing the main page and closes it...your page is right there! TIP: For maximum sales, make sure that your page is closely relatedto the page that is referring traffic to you. 3. Link Trades The next way to funnel traffic from other sites is using "ReciprocalLinks" - which is a fancy way of saying trading links with someone.Make sure you negotiate a high profile spot for your link on theother person's site. Creativity is key when negotiating with other websites to steer someor all of their traffic your way. Show them how sending you trafficwill make them money through affiliate commissions, how theirreaders will appreciate being introduced to new and valuableproducts (yours), or how you can open a new stream of income forthem by paying them a few cents for every unique visitor they referto you. They win by making extra money and making their customers happy. Youwin by attracting traffic to your site that is focused and highlytargeted to your offers. Creating win-win scenarios like these will cause people to jump atthe chance to work with you and send you all the "OPT" you canhandle. -=-=-==-=-=-=-==-=-=-=-=-=-=-=-=-=-=-=-Need MORE TRAFFIC to your website or affiliate links? "Turn Words Into Traffic" reveals the secrets for drivingThousands of NEW visitors to your website or affiliatelinks... without spending a dime on advertising! Click Here
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